The new October issue of the monthly Web Marketing newsletter has been published today, covering some of the recent stories on web search and online marketing trends.

This month's edition looks at the use of different pricing models that are commonly offered for the management of PPC advertising campaigns and how these can benefit or disadvantage advertisers. It also reports on the launch of Google's new web browser, called Chrome, and what impact this may have in the increasingly competitive browser market. Finally this edition reviews LinkedIn, the social networking tool for business people worldwide and consider how this can be used effectively by members and advertisers.

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